Feedback on Final Cut

T2-40

They promote the artist by the use of screen time on the band and when they're playing the instruments. The costume is modern/trendy/casual which emphasizes the band and its genre and personality.

The video is represented in black and white allowing the genre of the video to be displayed and the mood which was purposely created i.e depressing

The shots of the eyes at he beginning is effective in representing the characters thought/mood. Also the shot where they turn the volume up is effective and the volume to the audience also increases. This adds to the mise-en-scene and the genre chosen for the video. At the end the shot of the kick when the music stops again, adds to the whole rock genre ect.  The mirror shot was effective in representing the artist. The shot of the text allows the story to be portrayed.

We would improve the timing of the instruments (particularly the drums) if we did this video as well as adding a fade in and fade out at the beginning and the end.

T2 - 39

Good:

• Good variety shot and movement and shot types
• Some emotion shown towards actions in the song
• Band and some performance
• Some relation between lyrics and visuals.

Poor

• Lack of looking into the camera
• The performance lacks any enthusiasm and is obvious that the chosen artists to play cannot actually play the instruments - performance idea is good but sadly would have been better if it was done by musicians
• There were few close up shots
• There were objects and people in background 
• Sadly there were alot of the similar locations used
• Few costume changes
• Some confusing narrative

T2 - 38

Criticisms:

• Lip synching could have been improved and more emphasis on singing the lyrics
• Obvious that instruments wasn't playing the tune, atleast not particularly well.
• Monochrome was overused, should of been used sparingly.
• Equipment visible in some shots.
• Small editing error where a black screen appeared for a split second

Good points: 

• Good shot variation
• Link between lyric and visual was good. A nd the end kick.
• Genre conventions met in regards to showing the drums/guitar/switchboard
• Good lighting
• Emotive acting
• Good use of locations, however could of been more continuous.
• Good emphasis on walking away.

Lewis, Liam & Matt.

The lip syncing in the mirror is really effective. In general the lip syncing in the video is really good, apart from the first lip syncing shots. The music & lyrics during the first chorus aren't as effective as they could have been, though this was just down to an acting issue. The use of the iphone is really good and meets goodwins point on analysis - intertextuality. The filter over the video is also very effective. Use of the music studio button board thing is really good, with the music getting louder. The kick at the end of the song was brilliant. 

Continuity in the first chorus shows a wall with a bag against it, however it was not there at the shot before. Also some of the shots seem a little too staged. The drumming in one of your shots isn't done very well, however we understand how hard this is to do! Some of your shots are a little too long for the song, also cutting to the beat of the song could have been better.      

T2-42

Thank you for the positive feedback.

However:

- We had a limited amount of people who were available for filming, so we had to make do with what we had to play instruments

- The reason why ben didn't look into the camera was because we wanted to create a sense of awkwardness in order to draw the attention of the audience so they could think about what he was thinking

- When analysing our video again, we noticed we had 10 separate locations so unsure about that comment?

- Ben changed costume 3 times and we are a little confused about where we could've changed costume again.
- The narrative is basically Ben writing about how his feelings are about his"love-interest" when messing it up with her, hence why he was late when meeting her when she walked off and Ben walked on. Then for the rest of the footage he is on his own because of Ben being late. Then when Ben walks towards the pond at the end, he was going to meet her but she isn't there. We tried showing this through the shot of the pond with nobody else around.
- We didn't want too much enthusiasm on the singing as we were trying to show Ben being sad and we didn't exactly want to show that he was happy about being lonely and messing things up.
- The whole thing was in black and white to show the emotion of it being a bit downbeat.
- The split second can't be seen unless you go onto the timeline and stretch the clip and see the tiniest of gaps, however, even though there was a split second missing, it still looks like its just a cut between scenes.